Escaping the crowds
It’s possible to turn location data into a quiet romantic escape
JSpectrum’s real-time NetSenses™ app helps people avoid crowds, find car parking spaces, locate the least crowded beaches or simply the quietest bar for a romantic night out.
JSpectrum NetSenses™ measures mobile device concentration in real time and gauges people density. It instantly generates geographical maps with a visualised people density layer, and it does this across any time and any place. Businesses can access previously hidden information and discover new opportunities made possible by this deeper, birds-eye view of real-time information.
For marketers, NetSenses™ allows campaigns to be much more opportunistic and selective. A leading ice-cream brand wants to take advantage of today’s sunshine to promote a new flavour. Using NetSenses™ they target today’s most popular beaches, offering those beachgoers a two-for-one coupon over their mobile phones to promote the new ice-cream flavour. It’s hot and people are delighted to receive such a well-timed and relevant offer. Best of all, the campaign is selectively targeted and the results are measurable.
JSpectrum NetWhere™ platform helps mobile operators to monetise the value of their data. NetSenses™ visualises the density of active mobile devices geographically in real time.
Your mobile network is the app.